Partner with the Acknowledged Industry Leader

Whether we partner with you in the development of a major convention, public relations program, assist with HR activities or manage your accounting, the AOE team will apply our proven experience in these areas to efficiently meet your needs.

Through application of best practices and lessons learned serving other organizations like yours, we are able to tailor a customized approach to your specific market, niche and style – creating an action plan that suits your budget and expectations.

The AOE team has access to more than 200 in-house seasoned association and corporate executives in all facets of the business. Our financial services, HR and member/customer relations team members have the experience you need to successfully run your organization, while our marketing, public relations, publications, video and electronic production professionals help you identify and deliver the right message to your key target audiences. Meeting and event management are also a core area of expertise and the team has a proven track record for everything from small gatherings to large conventions and trade shows.

Strategic and Operational Planning

Development and implementation of a strategic plan that will propel your organization into the future.

Human Resources

The AOE team has experienced and certified HR generalists to assist in the recruitment and retention of top, professional staff as well as assist you with compliance of federal and state employment laws.

Financial Services

Our staff of accounting professionals have experience in managing multi-million dollar budgets. Whether it is tracking inventory and sales or coordinating an annual audit, we have the experience.

Expert Association Legal Counsel

With access to the top legal counsel in one of the nation’s leading law firms, the AOE team can assist you with any legal issues.

State-of-the-Art Computer Technology

Computer technology is changing every day, and not every organization has the financial resources to keep up. AOE has the latest software and hardware to manage your information needs. Our full-service Information Services staff can customize programs to meet your specific requirements.

Physical Plant

AOE is headquartered in a three-story, 48,000 square foot facility in suburban Detroit. We offer everything — quality office space, conference rooms, and storage, with all of the accompanying services.

Meetings / Events

Working with the award-winning AOE team takes our PR activities to a higher level. They give us a distinct voice in today's construction outlets. 

Diana Sanicki, Marketing Manager, Doka USA, Ltd.

Excellent Idea

Engaging Your Association's Membership

One key challenge today facing associations/organizations is member engagement. How can you keep your members more active and engaged?

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From Our Portfolio

AkzoNobel logo

AkzoNobel is a leading global paints and coatings company and a major producer of specialty chemicals.

 

AOE provides:

Public Relations

  • Identify article and news opportunities
  • Facilitate placement of articles for trade or business publications
  • Press releases
  • White papers
  • Case studies
  • Newsletters and e-newsletters
  • Technical articles

Electronic Communication & Social Media

  • Training and guidance
  • Development of appropriate outlets such as Twitter profiles, Facebook fan pages and LinkedIn groups
  • Creation of social media strategy
  • Social media outlet profile creation and monitoring
  • Development of social media content
  • Measure influence and track ROI

Graphic Design

  • Continuing education presentations
  • Banners and wall graphics for trade show booths
  • Posters
  • Brochures
  • Print and digital advertisements
  • Videos

ROI/Results:

Developed a strategic marketing plan and delivered key messages to the company’s target audience using a combination of electronic communications, white papers, trade press (including bylined articles in top publications) and ad design. ROI ranged from positive customer feedback to high email open rates to recognition of the work within the international corporate structure.