Our team has experience serving the needs of members and customers big and small including leading the membership efforts of a 20,000+ member association.

We have deep expertise related to best practices in designing programs, and processes that serve customers and members. For our clients, we are the outsourced first point of contact for customers and/or members regarding a variety of inquiries including membership, subscriptions, publication orders and certification workshops/meeting registration.

Membership Development and Retention

The AOE team has first-hand experience with recruiting and retaining members at international, national and local levels. Whether you have hundreds of members or thousands, individuals or corporations, we know how to get and keep them.

Chapter Relations

Chapters are the glue that can hold an association together. Whether it is establishing new chapters or developing them, AOE has considerable experience in local and international chapter activities.

Meetings and Event Management

From our earliest days in 1990, industry organizations have turned to our team for our expertise in meetings and events. Our staff of professionals have experience in planning everything from a single meeting, to a multi-day event or international conference. From travel and hotels to speaker-ready rooms and black-tie events, AOE can put it together.

Publication and Newsletter Development

AOE has a full-service design and editorial staff. Whether you need a four-page one-color newsletter, 64-page full color magazine, an annual directory, or committee roster, we have the resources to get it done.

Mailing Services

From order fulfillment to direct mail campaigns, call the AOE Team. Our warehouse processes more than 20,000 orders annually from single books to hundreds at a time. If you have as few as 300 pieces or more than 70,000 in one mailing, we can accommodate you.

Physical Plant

AOE is headquartered in a three-story, 48,000 square foot facility in suburban Detroit. We offer everything — quality office space, conference rooms, and storage, with all of the accompanying services.

Meetings / Events

We rely on the AOE Team as a true partner. I am most impressed with their deep understanding of our industry. That understanding, coupled with their marketing and public relations savvy, and strong work ethic sets AOE apart.

Brian Gallagher, Marketing Chair, Concrete Industry Management (CIM) Program

From Our Portfolio

CIM logo

The Concrete Industry Management (CIM) program is a business-intensive effort that awards students with a degree in Concrete Industry Management.

 

AOE provides:

Public Relations

  • Identification of article and news opportunities
  • Development and publication of program’s annual report
  • Research and assembly of target media lists
  • Media calendar research
  • Creation of pitch concepts/abstracts for story ideas
  • Feature articles for trade or business publications
  • Coordination and preparation for media interviews
  • Q & A pieces
  • Press kits and fact sheets
  • Press releases
  • Newsletters and e-newsletters

Electronic Communications & Social Media

  • Training and guidance
  • Development of appropriate outlets such as Twitter profiles, Facebook fan pages and LinkedIn groups
  • Wikipedia article

Websites

  • Electronic newsletters and campaigns
  • In 2014, assisted CIM with the development of a new website design

Graphic Design

  • Infographics
  • Tri-fold brochure

ROI/Results

  • Managed promotion of World of Concrete yearly auction, which raised more than $900,000 in 2016
  • Creation of quarterly electronic eNews
  • Creation and design of program’s annual report since 2008
  • Launched and manage social media efforts including Wikipedia page, LinkedIn and Twitter