Archive by month: 2018-8Return

Maintaining, Building Trust

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Numerous media reports, supplemented with research published by the American Society of Association Executives and the ASAE Foundation, identified that declining trust in institutions – including government, media, science, etc. – is impacting many areas of American life.  As industry leaders, it is important that the associations and companies we serve consider opportunities to maintain (and build!) the organizational trust that we’ve established and that lies at the...
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| Categories: Blog |

Internet trends and what they mean to you

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Internet use is soaring high, up another four percent this year. At 3.6 billion, the number of internet users has surpassed half the world’s population. Is this ever-increasing use to our advantage? For most organizations, it’s a good trend. Kleiner Perkins recently issued Mary Meeker’s 2018 Internet Trend Report which delved into the growth and changes in internet usage. And many changes do occur with the internet each year – devices improve, access is better and payment...
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| Categories: Blog |
It goes without saying that planning a meeting or event is no easy task. Whether it’s a seminar with several dozen participants or a convention expecting upwards of 50,000 in attendance, the logistics involved can be daunting to even the most organized among us. Every step of the way, the goal of providing an excellent attendee experience must be kept within budget constraints, so finding places to save or ways to reduce your financial liability is key.Hotels make excellent venues for even...
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| Categories: Blog |

Regardless of your area of study in school or title in your current position, we are all marketers.

Today’s global economy, high-tech business world and ever-changing business environment littered with buzzwords mandate a lifelong journey of education. As experts in marketing, communication, public relations and technical writing, the AOE Team is dedicated to helping you better hone your craft and serve your organization. Through industry workshops and seminars, columns in a variety of trade publications and other educational resources, we offer a variety of educational venues to assist you in your short- and long-term marketing objectives.


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