Spotlight on AOE’s social media practice group

At AOE, our Practice Groups are the backbone of our innovation and client success. These groups foster expertise, collaboration and forward-thinking strategies to meet the evolving needs of the industries we serve. Today we are highlighting our Social Media Practice Group and its role in helping our team and clients excel in today’s dynamic digital landscape.

The purpose of the Social Media Practice Group

Social media is more than just posting content. It’s about building connections, driving engagement, and telling stories that resonate. AOE’s Social Media Practice Group is committed to mastering the trends, strategies and tools that empower our clients to stand out in their markets.

What the Social Media Practice Group does

Our Social Media Practice Group is always working to refine our team’s expertise, ensuring we deliver cutting-edge solutions for our clients. The team not only supports external client needs but also provides internal presentations on the latest social media trends, equipping AOE staff with fresh insights and innovative strategies. Additionally, we create valuable resources for the broader industry—including guides, podcasts, webinars, and blogs—that address emerging challenges and highlight opportunities for success.

Some of the resources available on our website include:

• Mastering LinkedIn advertising: a beginner’s guide

• Preparing for the era of AI: essential tips for success 

• Content development is really storytelling

Explore more about our services and resources at aoeteam.com/social-media-marketing. Connect with us, and discover how we can elevate your social media strategy today!