AOE develops website for inaugural Concrete Pavement Week

A microsite can be a key part of a major marketing campaign, providing tailored, specific information and simplifying calls-to-action. So, for AOE’s client American Concrete Pavement Association, we designed and developed content for the microsite ConcretePavementWeek.org.

This site promotes the ACPA’s inaugural Concrete Pavement Week, scheduled to take place June 28 to July 4, 2026. The event highlights the role of concrete pavement in delivering durable, sustainable roadways. AOE supported the ACPA in conceptualizing and building out the initiative, from initial strategy through final execution. The website serves as the central hub for resources, events and state proclamations connected to the weeklong observance.